Business and Marketing Strategies Specialization

In this Specialization you will develop knowledge and skills in the interconnected spheres of business and marketing.
This is facilitated by the application of a global perspective, which enables you to recognise market opportunities and how to create a competitive advantage through reflecting on both short and long term operational and marketing driven issues.

Your Learning Outcomes :

• Fundamentals of Marketing Strategy
• Fundamentals of International Business
• Operations Systems Excellence
• Consumption, Marketing and Culture